10 Great Book Trailers and Why They’re So Effective

10 Great Book Trailers and Why They’re So Effective

Everyone’s going to video. Facebook Live and Facebook videos are the hottest content on the social network. 300 hours of video are uploaded to YouTube every minute, and it’s the third-most-visited site on the web! There’s no doubt that video resonates with audiences...
How To Build Your Email List Using YouTube

How To Build Your Email List Using YouTube

By now, we all know that we need an email list in order to stay in touch with our audience, promote books and products, drive conversion and upsells, and just generally develop a solid platform for everything we do as author-entrepreneurs. But how the heck do you...
6 Key Foundations to Marketing Success

6 Key Foundations to Marketing Success

Whatever your age, gender, or race, we all share something in common—we want to be successful. Our definition of success may vary from person to person and industry to industry. For us authors, it could be writing a first draft, landing a book deal, receiving royalty...
How To Find and Work with Book Review Bloggers

How To Find and Work with Book Review Bloggers

Word of mouth is an author’s best friend, right after caffeine and a good writing setup. That’s because the more people are talking about your book, the more people will talk about your book. We all like to discuss things we’re excited about, and we enjoy it even more...