Best Practices for Building Author Squeeze Pages

Best Practices for Building Author Squeeze Pages

Your author’s website is the hub of your online presence. And that’s great. But a website is also a marketing tool which should be designed to sell books for you. To do that, you need to create a landing page—specifically, a squeeze page. Landing pages are simply web...
Why Authors Should Not Use Social Media

Why Authors Should Not Use Social Media

As an author, you’ve probably been told that being active on social media will help you sell your books. And maybe you’ve been doing all you can to promote your book and engage with your followers on various social media platforms. But it’s not working. We’ve worked...