The Two Most Powerful Marketing Strategies

The Two Most Powerful Marketing Strategies

Creating a product you’re proud of, whether it’s a widget or a book, is only the first step in developing a successful career. As an author, you’re also building a business around yourself, and that means taking all the steps necessary to build a successful...
5 Reasons You Absolutely Need an Author Press Kit

5 Reasons You Absolutely Need an Author Press Kit

I was talking with a podcast host a few months ago about booking guests—how did he select his guests? Then he shared this story… He received an email from an author who was pitching themselves to be a guest on his show. It was evident that they had not done much...